|
|||||||||||||
|
|||||||||||||
|
AMAZONTAGHERE6
|
HOME >> How to Leverage Your Intellectual Property for Maximum Profits
YOURIMAGEHERE3How to Leverage Your Intellectual Property for Maximum Profits
|
||||||||||||
|
I don't know about you, but I would like to "squeeze"
as much potential (read "profits") out of every minute
I work as possible.
If I create something once, I better use it in at
least three different ways, or I consider it a waste
of time.
A good friend of mine said to me a while ago:
"If it only has one use, don't do it!"
What does this mean?
It might mean different things to different people,
but here is what it means to me:
1. Save all emails you send to clients and turn them
into articles.
2. Collect all posts you make on message boards and
discussion lists and convert them into a Frequently
Asked Questions page.
3. Gather all your articles, organize them by category
and create a private membership site.
4. Record your teleclassess and add all of the
recordings to your membership site.
5. Turn all your articles into PDF files, burn them
onto a CD and sell it as a collection of "special
reports." You can also offer it as a bonus to any
other product, service, or event you sell.
6. Create case studies based on your coaching sessions,
then add them to your web site for content or as a
special report for generating leads
7. Design your programs (seminars, coaching, training,
etc.) in modules. This way you can repackage them or
sell each module individually in the future.
8. Videotape your live events and offer them as
products or bonuses.
9. Create an outline of your new information product
(book or e-book). When you write your newsletter,
focus each issue on a section or a chapter. By the end
of 3 to 6 months, you might have your entire product
completed.
10. License your materials (workshops, tools,
assessments, coaching programs, systems, etc.) to
other coaches and trainers to spread your brand while generating literally unlimited revenue.
Here is a recommended resource: http://www.LicensingRevenueSecrets.com
Every minute you spend writing, speaking or coaching,
will pay you twenty times over.
How's THAT for leverage!
Milana Leshinsky is a business and lifestyle advisor
to coaches, consultants and independent professionals,
and the publisher of Coaching Business Weekly, a free
weekly journal at: http://www.CoachingBusinessWeekly.com |
|
|
|
|
|
|
|
RSSTAGHERE4 |
|
|
COPYRIGHT © 2009-2015 HOW TO - ALL RIGHT RESERVED |
CLICKBANKBUDDYTAGHERE5