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How to write a Killer Ad ?
By: Pradeep Aggarwal
Copywriting is an essential element in the marketing of any
product.
More so, in a shrunken global village. Whether it's online
advertising or Offline advertising. A good ad could mean the
difference between success and failure of a product. The tips
mentioned below will give an insight to a write a good Ad.
Writing a powerful Ads is the key to maximum sales. What is good
copy writing? and How to write a good Ad?. Let's see some basics
of
good copy writing.
Understand Customer:
It is important to understand the intent of the customer and
his/her business background. A good understanding helps to find
more about the customer's target audience.
The Product:
Complete understanding of the product for writing a copy or ad
is
very essential from the marketing or advertising point of view.
Questions like - What is the product, the benefits, the
objectives,
the target audience, the medium of advertising, what the surveys
talk about, the price and the region of advertising. All these
factors are directly linked with the product and its advertising.
The target audience:
To understand the target audience, it is imperative to
understand
the product and which age group the product is being targeted
at.
once the age group is narrowed down, the next step would be to
understand the psyche of that age group, the region they belong
to,
tastes, likes and dislikes are some of the factors that need to
be
considered before coming with a dashing ad.
As the saying goes... "A thousand words don't make an impact as
one
deed. A poorly written Ad could destroy a good product and an
effectively written copy could send the mediocre product sales
sky
rocketing.
The next time you write a Ad copy consider these factors and
you'll
copy up with a Killer Ad.
*************************************************** Pradeep
Aggarwal is an Internet Entrepreneur and Consultant for Online
Business visit http://www.ebizblaster.com/for tips, tricks and
techniques on writing a good advertising copy.
****************************************************
About the author:
Pradeep Aggarwal is an Internet Entrepeneur, Online Business
Consultant. He has written extensively on Internet Business and
has successfully trained many people on how to make money
through online business.
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